Gender Stereotype Advert Analysis

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Analysis of Fairy Liquid Advert

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Fairy Liquid Advert: The main aim of advertising is to establish a need. The Fairy Liquid advert is establishing the need of being clean. DENOTATIONS: Starts off with medium shot of father cleaning. Cuts to medium shot of child with Fairy liquid in the background. Emotional appeal; little kid who's doing cute things (e.g. wanting to make a rocket). Two shot of father and son, fairy liquid is still visible. Over the shoulder shot of boy counting down the days (a month has passed) The persuasive method of punishment is also used when the spokesperson refers to Fairy Liquid to be better and more lasting than the next best selling brand of washing up liquid The persuasive method of getting a reward is also used.  Diversity: there's a man doing the cleaning up. Sound: the chosen song is very friendly, giving off happy vibes. 360 pan of the fairy bottle (repetition) Evidence is used when the father swipes the plate with fairy and a scrub and all the dirt is gone...
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Radio Writing Task Homework

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How does the Radio One Breakfast Show  reach it's audience? The Radio One Breakfast Show is a radio show which airs from 6:30 AM to 10:00 AM during the week, not airing on the weekends. The show's target audience are 15-29-year-olds. But the show's presenter is actually 32. I feel as if the fact that the presenter is older than the target audience is only to prevent the show from doing immature things etc. By having an older host they'll know what to do and what not to do. Something that I realized is that the Radio One Breakfast show are aware that they do have an older audience listening so to keep the older audience they play older songs at times the younger audience might not be listening for example at 11:30 am they played songs like Genie in a Bottle and Block rockin' beats. The younger audience would not be listening at that time due to the fact that they have school, so no access to radio. But earlier in the show they played popular songs such as Breath...
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Stranger Things - Gender (Representation)

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GENDER REPRESENTATION: Masculinity:  Jim Hopper Rough Scruff Heightened masculinity Laidback/he takes it easy Authoritative/Maybe a bit rude   Dismissive/irresponsible Manliness is about responsibility and doing the right thing. Demeaning jokes; to be virile is a key masculine trait. ''Morning is a time for coffee and contemplation'' - don't bother me and don't hassle me. All the men in that scene are lazy and it's the woman who is nagging. Mr. Wheeler ''You see what happens when...'' Formal attire Men are easy-going, men don't worry about stuff. He doesn't care about children's lives. Both him and Hopper want to abdicate responsibility. Mr. Clark  Frail - Weakness Can't control class Adult nerd? Teacher He cares / in touch with his emotions / happy to discuss emotions  whereas the other two men don't want to. Jonathon & Steve Jonathon had to take on a logical father...
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