MINECRAFT, CROSS-PLATFORM GAMING, SYNERGY, CONVERGENCE NOTES

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MINECRAFT AND CROSS-PLATFORM GAMING
SHORT MINECRAFT RECAP

  • Markus Persson aka Notch made Minecraft,
  • Based it off Legos
  • Mojang was the company that started it.
  • Microsoft bought Mojang in 2014. Which now exists as a subsidiary of a global conglomerate. 
CROSS PLATFORM GAMING
  • Was introduced in late 2017.
  • You can play the same game against other different players on different platforms. For example someone can play minecraft on their xbox whilst playing another player on their phone.
  • Microsoft were the first media company to launch cross platform gaming, the update was called the ''better together'' update. 
  • There was one console that was not included which was the PS4.
HOW DOES THIS OFFER A NEW WORLD TO PLAYERS?
  • Attracts many more players overtime, definitely has benefits for the audience.
  • Offers a solid consistent experience.  
  • Also gives microsoft a bit of kudos. 
  • Disadvantage, bullying could still happen this is why PS4 didn't want to get involved. 
  • Child Protection, key areas of concern.
  • Once games operate across different platforms there are fewer checks and procedures for reporting..
GAMING AND SYNERGY

SYNERGY = Refers to the simultaneous selling a two or more linked products. For example with films, just not about selling the film but a soundtrack too. 

CONVERGENCE = Refers to the crossing over of two or more technologies or platforms.

There's a difference, synergy is about selling convergence is about anything coming into the media.
Synergy is relevant in media because different conglomerate or different companies work together to promote a linked product. 

Cross-media content helps maximize  profits and reach new audiences. 

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